Tag Archive: Alpha Direct

Verdant Capital advises Alpha Direct on a pre-series A investment

The insurance sector in Africa is underpenetrated vs most of the world. Given complexity, accessibility and inflexibility, insurance is seen as being a product “that is only available to the rich”. Alpha Direct is Africa’s only risk carrying Insurtech focused on delivering simple, affordable and accessible insurance products for Africa’s growing consumer market, using cloud, big data and AI. The company has become the fifth largest short-term insurance underwriter in their home market in under five years, and is now focused on regional and continental expansion across Africa as well as entering the long-term insurance market. The company recently won […]

Alpha Direct successfully launches in Zambia

Alpha Direct has successfully commenced operations in Zambia, its first overseas expansion. Sales have been promising to date. Alpha Direct has become the fifth-largest short-term insurance underwriter in their home market, Botswana, in under five years. Over the next five years, Alpha Direct plans to expand its product offering to include long-term insurance products and expand its footprint to include South Africa, Kenya, Egypt and Nigeria. In addition, Alpha Direct plans to license its products and technology in 10 African countries outside those where it has a physical presence. Alpha Direct recently won The African Insurance Award for Innovation of […]